"It's clearly a budget. It's got a lot of numbers in it." - George W. Bush
Successful studios budget their time effectively. Be it consultations, shooting sessions or reviews, these customer sessions are clearly marked and budgeted on their calendar. But, what about all of the other hats a studio owner wears?
The marketing hat is a time consuming position. Part of the job includes wearing a networking hat, a social media hat, strategic planning hat, and a brand building hat. When do you have the time to wear all of those hats? Well, a good disciplined start is to create sessions on your calendar just like your customer sessions. Openings on your calendar will determine how much time you may have to wear all of your hats you need to wear as an owner. At different times of the year your calendar from week to week can look quite different depending on how many sessions you may be shooting.
The calendar can be a typical paper planner to software applications for studio management. Some of those include:
If you're working at your craft, you’re wearing a computer hat, new posing hat, new lighting technique hat, practice shooting hat, learn my camera hat, inspiration hat and many, many more. Look at the openings on your calendar, set your sessions and be disciplined to complete them just like your customer sessions. And just like your shooting sessions, quiet your distractions to increase your productivity. Click on this
LINK to learn more from a Stanford study demonstrating how media multitaskers actually do less.
Budgeting your time will raise your effectiveness, increase productivity and keep you on track.
posted @ Sunday, April 04, 2010 10:19 PM